General Insurer of the Year

This award recognises the best UK insurer that covers both personal and commercial lines in UK general insurance.

This category was not open for entries. A shortlist was put together by Insurance Times in conjunction with a panel of expert industry analysts, which then went forward to a UK broker vote to gather broad market feedback on the contenders.

The final decision was made by the panel, which also considered company results and financial performance, the perspective of the investor community, progress on strategy, leadership and visibility in the market and the view of service to brokers as collected through the Insurance Times Broker Service Survey.

All the finalists are listed below.

GOLD: Aviva
Direct Line Group (including NIG)