Data Analytics Excellence Award

Sponsored by SSP

This category was open to UK insurers, brokers, MGAs and insurance partners adding value via data analytics.

Entrants were asked to demonstrate how data analytics had been utilised in areas such as enhancing customer service, driving marketing initiatives and/or achieving improvements within their own organisation.

All of the finalists are listed below. Use the links to find out more from the entrants who have answered our series of Q&As.

WINNER: Shepherd

HIGHLY COMMENDED: Collision Management Systems
Green Flag
iprism Underwriting


iprism Underwriting

What key achievement did your entry highlight?

The development of the Business Intelligence Platform was not just a reaction to the industry’s technology race, it was much more fundamental to the iprism business model; that the ownership and access to real-time underwriting and claims data is at the heart of the business, enabling us to support all our stakeholders in delivering profitable, relevant and realistically-priced products.

What sets your firm apart from the other shortlisted contenders?

We are sure all of the shortlisted firms are highly deserving and high achievers in their class however, we are naturally biased and believe that what we have achieved with our Business Intelligence Platform has set us apart from the competition.

How will you celebrate if you are the victor?

If we were to win, it would be a victory for our entire team who have all worked so hard to support our platform, so we’d definitely start by rewarding them for their efforts, maybe with a virtual breakfast party the morning after!

iPrism_P1290071

Ian Lloyd, Managing Director


WINNER: Shepherd

What key achievement did your entry highlight?

By using machine learning analytics to identify pre-claim events, our customer BSW Sawmills Ltd can now better manage risk and reduce operating costs whilst our insurance partner Aviva has decreased loss ratios and increase retention rate within BSW. Shepherd has prevented claims by understanding risk through algorithmic monitoring. This has not only prevented fire and optimised maintenance but also improved their health and safety compliance.

Can you share data or testimonials to back up your bid to win?

Richard Thornett, Engineering Manager, BSW Sawmills Ltd

“The partnership between AVIVA, Shepherd and BSW has been critical in allowing us to monitor risk across our site. We monitor all kinds of variables on site, but nothing monitors the assets to the degree that Shepherd does or provides this level of granularity.”

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Adeala Zabair

What sets your firm apart from the other shortlisted contenders?

Its predictive power! Through our rich combined levels of insight, we learn how a building and its systems perform through trend analysis, AI and machine learning. Shepherd’s unique fusion of data is fed from unlimited sources, building management systems, sensors, public data including from the met office and police databases. This makes Shepherd ‘Parametric Ready’. Shepherd translate data into meaningful insights for the prediction of claims for the insurer. Rich intelligence, reporting and real-time alerting provides insurance partners with a deep understanding and awareness of the probability of a predefined event happening shifting from indemnifying actual loss incurred.

How will you celebrate if you are the victor?

It would certainly be a TEAM celebration. The Shepherd team are close knit and enjoy a real team ethos. This award would be a shared accolade. It will be a great reason to have a team celebration after spending the last several months working remotely.