Broker Direct has launched a car insurance product, called Off-Peak, underwritten by Zurich.

Broker Direct said Off-Peak would offer reduced premiums to customers if they did not normally use their car during rush hour, when traffic density and the risk of accidents was at its greatest.

During the peak hours of 8am to 10am and 4pm to 6pm, Monday to Friday, additional excess would apply to the policy. Broker Direct said this meant the policy was flexible should customers need to use their cars during peak times.

It said the Off-Peak product would only be available to customers through Broker Direct intermediaries.

The product was part of a range of new products to be launched through the network over the coming months, said broker services and marketing director Terry Stanley.

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