Endsleigh Insurance has launched a new independent financial advice service called Endsleigh Independent Financial Services.
The service, which will trade as Endsleigh Financial Independent Tailoring (EFIT), has already developed a mortgage product for recent graduates, in conjunction with Scottish Widows Bank.
The new mortgage will help graduates when they have very little credit history and still have outstanding student loans.
Endsleigh head of corporate communications Stuart Wartalski said: "The Scottish Widows Bank Graduate Mortgage demonstrates our commitment to young career people and we're delighted to add it to our product range.
"We did extensive market research before planning our service and it was clear that busy professional people are very happy to receive advice via the telephone and internet.
"We've therefore designed our service to be as user-friendly as possible but taken into account the need for close regulatory control of such a scheme."
