Travel insurer GoSure.com has agreed a deal to offer cover to passengers traveling with Air Southwest, the UK's newest airline.
Insurance will be linked through the airline's wesite.
Mike Coombes, general manger commercial at Air Southwest, said: "We are not providing insurance ourselves but we want to make travelling as easy an experience for our customers as possible. Finding the right insurance deal can be a lengthy business - hopefully providing a link through our site to GoSure will help make that process simpler."