Heath Lambert Affinity Partnerships, a division of Heath Lambert Group, has announced the launch of “Unique”, a new affinity brand aimed at smaller charities.

Unique is an affinity package that offers charities a range of set insurance products, including Home and Motor (both panel selected), travel, life insurance, pet cover and financial planning (through partner AWD).

In addition, Unique provides charities with access to pre-prepared marketing materials with which they can promote the scheme to members.

Diane Caplehorn, financial development manager, HLAP, said: “Unique allows these smaller charities to get many of the benefits of a bespoke scheme without the sometimes substantial costs of setting up an affinity scheme.

"Essentially, Unique provides their members with extra services and the charity itself with additional income for minimum effort and cost."

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