Bayliss & Cooke will become one of the largest brokers in Staffordshire when it completes the purchase of Heath Lambert's Stoke commercial operations.
Under the deal, Heath Lambert's Stoke-based staff will move to Bayliss & Cooke.
Heath Lambert will provide a number of services to Bayliss & Cooke including financial services, risk management support, and placement facilities.
Jon Edwards of Bayliss & Cooke said: "Our focus is on growth and we intend to build on the existing success Heath Lambert has achieved in the region."
Barry Deacon, regional managing director for Heath Lambert said: "Heath Lambert Group is delighted to be working with Bayliss & Cooke enabling them to deliver a high level of local service to their clients with the added benefit of the specialist services which we are able to provide."