NIG is launching its first imarket integrated SME package products on the Acturis broker platform.

NIG's Retailer, Office, Tradesmen and Property Owners products went live on March 5, followed closely by hair and beauty, hotel, public bars and restaurants and working from home products.

All eight SME products are fully integrated into the Acturis system.

The partnership with Acturis, which is seen as a key part of the insurer's online strategy, brings NIG's SME products to Acturis brokers, many of whom now prefer doing business electronically.

Vivek Banga, NIG director of eCommerce, said: “We are delighted to join forces with Acturis who will undoubtedly help NIG to realise its ambitious SME growth plans. By delivering our imarket integrated products via Acturis we aim to provide our brokers with more choice as to how they choose to trade electronically with us.”

Theo Duchen, co-CEO of Acturis commented: “Integrating NIG's SME package products on to Acturis provides our users access to an even wider range of quotations. We are delighted with the quality of products offered by NIG and look forward to bringing more products to market through our system in the future.”

Peter Knowles, strategy & marketing director for imarket said: “Obviously, this is another step forward for imarket increasing the number of integrated products available via the imarket infrastructure.”