Staffware, an information technology company that services the insurance sector, has moved to raise awareness and recognition of its brand by agreeing to sponsor the Barbarians rugby club's UK summer tour.
Staffware chairman and CEO John O'Connell said: "We are proud to be associated with such a globally famous club.
"Their pioneering and innovative approach very much reflects our own attitude towards business, focusing on quality as well as delivering results."
Staffware provides workflow/business management technology and solutions to major industry sectors including general commercial, insurance and banking.
The company's products streamline internal processes and tasks. Its technology also integrates internal operations with trading partners, to improve customer service and create a competitive advantage.
Staffware operates from 25 offices in all the major business regions of the world. The company is headquartered in Maidenhead and employs 400 staff worldwide.
