Analysis

Briefing: Insurers facing another fight to be heard as UK government launches AI campaign

By 2025-01-29T07:00:00

AI, lightbulb

Although embracing artificial intelligence is viewed as a necessity by the insurance market, the government’s intentions to accelerate adoption and usage has the industry feeling nervous

The UK has designs to become an artificial intelligence (AI) powerhouse, with the government this month (January 2025) urging businesses and the public sector to grasp the opportunities that this technology can deliver.

From schools to hospitals, prime minister Sir Keir Starmer is adamant that now is the time for AI to drive the country’s future – hence, on 13 January 2025, the government published its AI Opportunities Action Plan, which was compiled by Matt Clifford following Labour coming into office in July 2024.

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