Advertisers have come up with a jumbo way of helping brokers reach their audience - advertising on plasma screens mounted on pink elephants.

The lumbering beasts (which are actually pink buses) pick up passengers from the long-stay car parks and deliver them to Heathrow's terminals.

The screens show commercials in between other BBC broadcasts on a ten-minute loop lasting the length of the journey. In case any brokers decide to invest in this exciting marketing opportunity, here's hoping the pink elephant doesn't turn out to be white.

The 2025 Insurance Times Awards took place on the evening of Wednesday 3rd December in the iconic Great Room of London’s Grosvenor House.

Hosted by comedian and actor Tom Allen, 34 Gold, 23 Silver and 22 Bronze awards were handed out across an amazing 34 categories recognising brilliance and innovation right across the breadth of UK general insurance.
Many congratulations to all the worthy winners and as always, huge thanks to our sponsors for their support and our judges for their expertise.

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