Chubb plans to enter the classic car insurance market in a bid to cross-sell its high net worth products.
John Sims, Chubb personal lines manager for Europe, said: "We are talking to some of the big scheme brokers about working with them and hope to be in business by the end of the year.
"Rich people have classic cars such as E-Types. [Classic car cover] provides a good way to access new high net worth clients," he added.
Sims estimated that the classic car insurance market is worth about £100m in premium - depending on how classic car is defined.
"It's a profitable sector," he added.
' Chubb is to expand its online indicative quote system to its Masterpiece product by the end of 2005.
The system is being piloted for Masterpiece Initial, the insurer's new product targeting the "emerging affluent". Sims said once this had been done the company planned to develop the system for online purchasing.