Lumley Insurance Consultants has announced a major rebranding drive, which will see it shift focus on the automotive market.
Lumley Auto has launched its new Guaranteed Asset Protection (GAP) insurance programme, which it hopes will be a prime margin generator for dealers.
Lumley have designed GAP to make up the shortfall in the amount customer's receive from their insurer in the event of a total loss.
Director of Lumley Auto Adrian Bond said: "We have been supporting motor dealers with our range of innovative products for 25 years, and will continue to do so by investing in people and systems.
We are now even better equipped to deal with this ever-changing market, including forthcoming legislation such as new Block Exemption FSA guidelines, and the EU Consumer Directive. We feel it is important to emphasise our expertise by changing our name to Lumley Auto."