The launch coincides with the release of the broker’s financial results which revealed ’strong organic growth’

Romero Insurance Broker has announced a new partnership with wellbeing firm Hero, in a bid to target personal health and wellbeing.

It will see the Biba-backed broker launch Hero’s new app new app and navigator.

And Romero’s employees use the app to track their health and set themselves goals and targets, create staff challenges and access nutrition and wellbeing advice from an online library.

It will act as a tool to help staff keep track of their personal health which can be accessed via the app or online platform.

It will run initially for 12 months, with an extension planned for 2020 and beyond.

The app caters to the issue of stress in the broking space, with one in five brokers having contemplated leaving the industry, according to a study last year by Ecclesiastical.

The news follows Romero’s financial results last month which showed ’strong organic growth’. 


The partnership with Hero aims to encourage users to live a healthier life away from work by connecting all activities within it.

It said it further demonstrates the insurance broker’s dedication to wellbeing.

Victoria Romero-Birkbeck director at the brokers, said: “We know so much more than we used to about keeping a healthy balance between physical and mental health, and the Hero wellbeing app does a great job of tracking a user’s complete wellbeing profile.”

She welcomed Hero and their wellbeing app on board and the aim is to help our staff become fitter, healthier and happier.


The app can be linked to wearables such as Apple Watches and Fitbits.

Romero also announced that more than one million steps have already been clocked by staff members who have signed up.

She said that the staff have already been set some challenges and it has created some “friendly rivalry” with commitments being made to lose weight and facilitate a positive work-life balance.

Director of content and delivery at Hero, Andy Romero-Birkbeck ran staff through initial health checks and activated the app.

The health checks measure height, weight, cholesterol levels and hip to waist ratio to give the user a general idea of their health and highlighting areas for improvement.

The brokers said it has “always been committed to our staff and ensuring that they’re in the best possible condition, both physically and mentally, to deliver for our customers”.

It actively supports wellbeing through running clubs, challenges and mindfulness sessions.