Bring back Michael Winner, all is forgiven.
That was the message from one disgruntled Esure customer who contacted the insurer's marketing team last week to complain about their change of mascot.
It seems the 70-year-old film-maker, whose most famous movie Death Wish was made more than 35 years ago in 1974, has won one viewer with his TV commercial work.
"I'm not from New York, I'm not Jewish and I'm not a mouse!" ranted the peeved punter. Calm down dear, it's only a commercial...