Adam Farr promoted to strengthen insurer’s relationships with Midlands SME brokers
Ageas has appointed Adam Farr to the newly created position of commercial regional underwriter for the Midlands region.
Farr has worked for Ageas as a commercial underwriter since 2010.
In his new role, Farr will assist Midlands brokers in developing their SME business by providing expertise and underwriting support.
He will also will focus on identifying and developing products to support the needs of the SME sector.
Ageas broker distribution director Chris Dobson said: “Boosting the support we offer brokers at a local level and enabling them to expand their client portfolios and profitability is central to our commercial growth strategy.
“Adam is very well respected by the SME broker community and is the perfect candidate to lead this initiative and deliver the ‘personal touch’ that we know they need and appreciate.”
Farr added: “I am delighted to be able to use my underwriting and relationship skills to help our Midlands based SME brokers gain a competitive advantage.”