NIG Plus - not heard of it? No wonder. It's the "project name" for NIG's foray into placing its underwriters in brokers' offices. Backchat was eager to find out more.

How long has it been running? "Oh, a while," was the response. What - weeks, months, years? "Oh, a while," came the reply.

So, how many underwriters are there? "A few." Five, 10, 50, 100? "Oh, a few," was the erudite answer. I spare you the rest. NIG has PR agencies pitching for business as we speak.