Norwich Union must be delighted with its sponsorship of UK athletics. Following the magnificent Commonwealth Games in Manchester, interest in athletics has been at an all-time high.

And with summer television schedules promising little new programming, coverage of the European athletics championships has been dominating the screens.

And not only was the nation glued to their screens last weekend (whether they liked it or not with the rain beating down outside), UK athletes recorded win after win with the words Norwich Union proudly spanning their chests.

Advances in coverage and camera technology also meant that the logo could be picked out while in action. Now that's what Backchat calls value for money.

The 2025 Insurance Times Awards took place on the evening of Wednesday 3rd December in the iconic Great Room of London’s Grosvenor House.

Hosted by comedian and actor Tom Allen, 34 Gold, 23 Silver and 22 Bronze awards were handed out across an amazing 34 categories recognising brilliance and innovation right across the breadth of UK general insurance.
Many congratulations to all the worthy winners and as always, huge thanks to our sponsors for their support and our judges for their expertise.

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