Richard Harvey, group chief executive of CGNU, was less than charitable to his interviewer on BBC Business Breakfast last Thursday after she questioned the choice of name for the recently-merged super-insurer.

Quizzing Harvey about the company's good interims, she asked whether he would change the name of the company because it was “a bit of a mouthful”.

Harvey, speaking in a huddle with his directors later in the day before presenting the interims to the City, chuckled: “I thought, you silly woman.”