Freddie Mercury (left) is top of the insurance pops, according to Norwich Union (NU).

The insurer has been giving front-line broking staff a free CD or DVD of their choice for every five personal lines policies they sell.

NU gave away 132 CDs within the first month of promotion, with Queen - Platinum Collection outstripping Now 52 and Enrique Inglesias to go into the number one spot.

Kylie Minogue, Oasis, Red Hot Chilli Peppers, Aerosmith, Sophie Ellis-Bextor, Ashanti and Darren Hayes also rocked the brokers' worlds.

Lord of the Rings, Training Day and Harry Potter took the first three spots on the hot DVD list.