Back office is a name consigned to the past, according to Alexander Forbes.
The company's new chief operations officer has issued a decree that the broker's back office divisions shall no longer be referred to as 'back office', but henceforth as 'operations'.
The punishment for such a heinous crime? Money in the fine box, which all goes to charity. Apparently a fair bit has been collected already.
Rumours that Backchat is to be renamed Rear View are totally unfounded.