Analysis

Zurich UK promises brokers direct interaction with underwriters rather than ‘a robot’

By 2024-07-10T07:00:00

Media image robot

Head of SME trading says insurer’s ’SME underwriters are empowered to make underwriting decisions in the moment’

In recent years, the insurance industry has increasingly invested in eTrading to free up time for underwriters.  

In its 2024 manifesto, published in January 2024, broking trade body Biba recognised this development and noted that achieving a “sweet spot” between technology and people is key to enhancing service, with brokers wanting staff available in insurers’ operations to help when there is a referral or clarification required.

This is where Zurich UK believes it has hit the mark.

Explore more eTrading-related content here or discover other news analysis stories here

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