EDBL picks up new motor affinity partnership

Equity Direct Broking has picked up Mazda UK's car insurance schemes in a three year deal.

EDBL will provide fully branded policies through Mazda’s network of 153 UK dealerships, as well as administering its on-line quote and buy system.

It also involves a tie-in with Equity’s existing affinity partner, Santander, which provides consumer finance to Mazda buyers via the Mazda Financial Services brand.

Neil McCallum, Equity Direct’s relationship manager said: “We see the brand as a perfect fit for our affinity business.”

The 2025 Insurance Times Awards took place on the evening of Wednesday 3rd December in the iconic Great Room of London’s Grosvenor House.

Hosted by comedian and actor Tom Allen, 34 Gold, 23 Silver and 22 Bronze awards were handed out across an amazing 34 categories recognising brilliance and innovation right across the breadth of UK general insurance.
Many congratulations to all the worthy winners and as always, huge thanks to our sponsors for their support and our judges for their expertise.

Topics