Equity scoops Mazda insurance deal

Equity Direct Broking has picked up Mazda UK's car insurance schemes in a three year deal.

EDBL will provide fully branded policies through Mazda’s network of 153 UK dealerships, as well as administering its on-line quote and buy system.

It also involves a tie-in with Equity’s existing affinity partner, Santander, which provides consumer finance to Mazda buyers via the Mazda Financial Services brand.

Neil McCallum, Equity Direct’s relationship manager said: “We see the brand as a perfect fit for our affinity business.”