Many people in the industry have been entertained by the antics of Markerstudy's founder and chief executive Kevin Spencer.
His latest ruse is to take to the skies by learning to fly a helicopter.
A shiver ran down Backchat's spine at the thought of 'Howling Mad Spencer', - Aka the A Team's 'Howling Mad' Murdock - dive-bombing the poor sheep of the Essex landscape.
It is understood Spencer has kindly offered to take a few industry friends for a quick ride but some remain a little shy to the idea.
The main reason is that insurance executives and helicopters don't mix very well, particularly Chelsea supporting ones.
To Kevin, Backchat says keep safe. To our readers, Backchat says watch the skies!