Lloyds TSB Insurance has teamed up with AIR MILES to offer miles to customers taking out home or car insurance.
Air miles will be given to all customers who obtain a quote, but will go up to as much as 550 miles for those who buy the insurance.
Managing director Jon Pain said: "Our offer of up to 550 air miles is enough to banish the winter blues with a spring break in Paris or Amsterdam."
AIR MILES spokesman Mike Anslow said the scheme has already had a "great reception from customers".
Customers can get a quote via www.airmiles.co.uk.
