Becky Morris, founder and managing director at Centricity, explains her firm’s entry for Commercial Lines Broker of the Year
Why did you put yourselves forward for the category?

We feel Centricity represents the future of commercial insurance broking – personal, progressive and firmly focused on delivering exceptional client outcomes. Our 20% year-on-year growth and 98% client retention rate demonstrates the strength of our client-centric ethos and the impact of our team’s commitment to excellence. We put ourselves forward to showcase these achievements and celebrate the people and relationships driving our success.
Being shortlisted for this prestigious award is an opportunity to demonstrate how Centricity is hitting ambitious benchmarks for sustainable growth, client service and investing in future talent which is vital for our industry.
What do you think makes your entry stand out and why should you win the award?
We believe our entry stands out because it combines strong commercial performance with a unique client-first approach. Achieving 20% year-on-year growth while maintaining a 98% client retention rate demonstrates our ability to develop the business while nurturing the relationships that underpin it.
At Centricity, we look beyond simply arranging insurance – we take the time to understand our clients’ businesses, challenges and ambitions, delivering tailored advice and ongoing support. Our independence enables us to remain agile, accessible and responsive. We believe this combination of sustainable growth, client loyalty and personal service makes us a strong contender for Commercial Lines Broker of the Year.
What would winning this award mean to you and your firm?
Winning Commercial Lines Broker of the Year would be an incredibly proud moment for team Centricity as it would represent what we believe makes our business special – a commitment to growing sustainably without compromising on personal service or professional standards.
Recognition from Insurance Times would be a tremendous endorsement of our approach, celebrating the team behind our success. It would also motivate us to build on our achievements and continue raising standards across the wider commercial insurance broking sector.
Get in touch
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