Norwich Union is to launch an offshoring pilot scheme, transferring a number of finance administration roles to Sri Lanka.

Twenty-five back office support roles, from the general insurance side of Norwich Union, will be offshored to a new facility in Columbo, Sri Lanka.

The pilot will begin in the last quarter of 2004 and is expected to last three months, said a Norwich Union spokesman David Ross.

Staff we told of the move on Tuesday.

The insurer said efforts would be made to see whether the affected staff could be offered alternative roles within the group.

There are no plans as yet to extend the pilot, said Ross.

Sri Lanka had been chosen for the pilot due to the accountancy training and expertise, which was comparable to the UK, Ross said.

On Wednesday Norwich Union announced that it was to cut 700 jobs from its life operations, as well as plans to cut an additional 250 contract staff. The jobs were lost to a combination of outsourcing and offshoring.

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