The marketing gurus at Kinnect, the Lloyd's connectivity platform, have adopted an innovative approach to naming their meeting rooms.
Rather than the conventional Room 1 or 2, the staff at Kinnect instead have the opportunity to hold a meeting in the Richard Branson or Winston Churchill rooms.
With rooms named after well-known figures, the company believes they reflect brand values.
But Backchat wonders what value the room named after Stelios Haji-Ioannou, the easyJet founder, could represent. Cheapness?
Given that Kinnect has been described as a "black hole" when it comes to funding, probably not.
The Awards Ceremony on Wednesday, December 3rd, at the stunning JW Marriott Grosvenor House London, is the biggest night in the UKGI calendar.
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It's the perfect way to acknowledge hard work, inspire your team, and network with industry leaders.
Crucially, as many of our attendees have done before, you can use your table booking as the perfect, hassle-free Team Christmas Party, combining prestige, celebration, and a memorable night they'll talk about all year!
Tables are selling fast for this exclusive event. Don't miss your chance to secure a prime spot and give your team the recognition and celebration they deserve.
