Price comparison site says market 'has been in the domain of specialists for too long'

Aggregator has entered the caravan market and is aiming to take on the specialists that currently dominate the market.

It has introduced a comparison tool for touring and static caravans that mirrors its motor and home insurance products. caravan product manager John Cooper said: "Caravan insurance has been the domain of specialists for too long. Customers now have the solution to finding the right cover at the right price.”

James Gerry, chief executive of This Insurance, whose specialist lines include caravan insurance, said he was relaxed about the arrival. He said his business had a loyal customer base, and was valued for its specialist skills.