Moneysupermarket is putting out a challenge to Direct Line. The aggre-gator giant has invited the insurer to join its panel – for free.
Moneysupermarket said it wants to smooth over a longstanding anti-aggregator battle with the direct insurer by showing the benefits of being on a price comparison site.
Typically, insurers on Moneysupermarket’s panel are charged a cost-per-click fee, but Direct Line is being offered the opportunity to gain as much business as it can without paying a penny.
The insurer declined, but a source with Moneysupermarket said the offer still stands if Direct Line experiences a change of heart.
Meanwhile, the aggregator will wait by its litle red phone, just in case.
The 2025 Insurance Times Awards took place on the evening of Wednesday 3rd December in the iconic Great Room of London’s Grosvenor House.
Hosted by comedian and actor Tom Allen, 34 Gold, 23 Silver and 22 Bronze awards were handed out across an amazing 34 categories recognising brilliance and innovation right across the breadth of UK general insurance.
Hosted by comedian and actor Tom Allen, 34 Gold, 23 Silver and 22 Bronze awards were handed out across an amazing 34 categories recognising brilliance and innovation right across the breadth of UK general insurance.
Many congratulations to all the worthy winners and as always, huge thanks to our sponsors for their support and our judges for their expertise.
