’We’re looking forward to working with dealers to support their business by adding insurance to the mix of services they offer their customers,’ says global head of partnerships
Insurance provider Bikmo has teamed up with UK cycling distributor Silverfish to expand its cycling proposition.
The deal will see all riders buying Yeti and Norco bikes be able to insure them for free for 14 days.
The offer is now live after being announced at the Core Bike event last month.
Rob Grisdale, global head of partnerships at Bikmo, said: “We’re delighted to partner with Silverfish to protect that new bike feeling for Yeti and Norco riders.
“We’re looking forward to working with dealers to support their business by adding insurance to the mix of services they offer their customers.”
Dealers
Meanwhile, Bikmo said that participating dealers in the 14 days free cover offer will earn a share of revenue.
Read: Bikmo partners with Blike for bike leasing fleet customers
Read: Specialist cycling insurer reports 8% rise in claims
Explore more insurer-related content here or discover other news stories here
They will also become preferred dealers for replacing customers’ bikes in the event a claim is made with Bikmo.
Matthew Osborne, managing director at Silverfish UK, said: “We’re stoked to announce our partnership with Bikmo, enhancing the value we offer our retail partners and enabling consumers to leave the shop with their new Yeti or Norco bike and immediately hit the trails knowing they’ve got cover.”
Beyond the world of insurance, I've ventured into creative pursuits that promote inclusivity and representation.
My written work has found a home in publications such as Orange Magazine, Peahce Project, and others.View full Profile
No comments yet