Tulsi Naidu is taking over as APAC chief executive after 4 years as UK boss

Zurich UK has named Tim Bailey as its new chief executive, with Tulsi Naidu moving to head up the insurer’s Asia Pacific business.

Bailey is currently Zurich’s chief operating officer for EMEA and has 20 years’ experience in the insurance sector having worked in several key roles across the Zurich Group, and will take on his new role on 1 January 2021.

Previous roles he has held include; chief executive of Life and Investments (Australia), and chief risk officer and head of strategy for the Global Life business. 

Zurich said Bailey has made a huge impact on the business, spearheading its approach in EMEA on major issues such as Covid-19, and has also been very closely involved in Zurich’s response to Brexit.

Commenting on his appointment, Bailey said: “I’m delighted to be taking on the role of UK CEO from 1 January and to be re-joining the UK business, where I started my career in insurance over 20 years ago.

“I’ve had the pleasure of working closely with the UK team for the last year as EMEA COO and seen the tremendous progress that has been made under Tulsi’s leadership. I’m looking forward to joining such a talented leadership team, responding to the rapidly-changing environment and continuing to deliver great service to our UK customers and distribution partners.”

Following four years in tenure, UK chief executive Naidu will join the Zurich Group Executive Committee to take over as regional chief executive of the Asia Pacific region from the 1st January 2021.

Naidu said: “I am honoured to be asked to take on the role of CEO of APAC and I’m really looking forward to this next challenge, which represents a significant growth opportunity for the Group.

“I have loved my time working with the UK team and the progress we have made in this key market for the Group.  I have every confidence the business will maintain its strong momentum moving forwards and I see a very bright future ahead. The business is in great shape and well poised for the next chapter.

“I couldn’t leave the UK business in safer hands. Tim has two decades of extensive global experience across the Zurich Group and I am really confident he will provide the leadership to take the business forward on the next stage of its journey.”


The insurance landscape is evolving. Click here to have your say and you could win £250 John Lewis vouchers. Brokers how well have your insurance partners supported you over the last 12 months?