Gross written premium (1999):
Gross written premium (1999):
£498.5m
Parent:
GE Insurance Holdings, a GE Capital company
Year company established:
1972
UK head office:
Vantage West
Great West Road
Brentford
Middlesex
TW8 9AG
tel: 020 8380 3300
fax: 020 830 3300
website:
www.gefi.co.uk
Company history:
GE Financial Insurance is part of GE Insurance Holdings (GEIH) which serves as the European platform for GE Financial Assurance, GE Capital's consumer insurance and investment services. GEIH operates in 12 European countries and has recently established a start-up business in Japan. GE Life, the specialist life insurer focusing on the specific needs of the over-50s, is also part of the group.
GE Capital, with assets of more than US$345bn (£237bn) is a global diversified financial services company with 28 specialised businesses
Chief officer:
Bradley Brandon-Cross, managing director
Biography:
Bradley Brandon-Cross was appointed managing director of GEFI in January 1999.
Before his appointment he was responsible for the growth of GE Insurance's international operations, which now span 14 countries across Europe and Asia. Following this successful period, he went on to head strategic planning, and the mergers and acquisitions unit within GEFI.
He originally joined GE Capital in 1994 following the acquisition of Consolidated Financial Insurance Group where he was responsible for European operations
UK staff:
250
UK general insurance agents:
100 clients
Main classes of business:
creditor, personal accident, travel, GAP and pet
Key general insurance personnel:
Ciaran Barr, marketing director
Ian Moffat, client relationship director
Tony Faulkener, head of telesales
Hosted by comedian and actor Tom Allen, 34 Gold, 23 Silver and 22 Bronze awards were handed out across an amazing 34 categories recognising brilliance and innovation right across the breadth of UK general insurance.
