FirstAssist renamed following Cigna acquisition

FirstAssist Insurance Services Limited (FISL) has been renamed Cigna Insurance Services (Europe) Limited.

This move follows the acquisition of FISL in November 2011, by Cigna, the global health services company.

Cigna Insurance Services head of marketing Ian Craig said: “Operating under the Cigna brand and the investment the company is making in our business reflects our determination to continue to be a partner of choice in the UK affinity arena.

“Our track record, particularly in the travel insurance market, where we have become a leading player in the industry, clearly demonstrates how a sharp focus on specific segments and understanding unique aspects of both partners and their customers can deliver real value for all stakeholders.”