Group says deal complements insurance and financial services operations said it has bought energy price comparison and switching service Energylinx for £10m in cash. 

The company said the deal is a strong fit with its strategy of strengthening its core propositions and driving new market growth and complements Gocompare’s price comparison operations in insurance and financial services.

The deal will be financed out of existing resources. 

GoCompare chief executive Matthew Crummack said the deal ”marks yet another significant milestone for the group as we continue to build services that work for both our customers and partners”.