Online travel insurer appoints Sarah Taylor

Travel insurer, has appointed Sarah Taylor as online marketing manager.

Taylor will take on responsibility for building and implementing strategies that enhance customer communication and brand awareness with the objective of boosting overall revenue growth.

Taylor has spent the last four years at Drakefield Insurance, a travel insurance specialist, which is part of the AA/Saga Group.

She said: “ has built a really strong client base with a range of great products that meet a variety of travel needs.

“The online travel insurance marketplace is highly competitive, presenting brands like with a big challenge in raising awareness and driving sales.

But has already achieved this with really well priced propositions and I am looking forward to developing a strong online strategy to extend the brand reach and increase sales in my new role.”

Insure with ease chief executive Paul Byrne said: "Sarah has a proven history of working with leading insurance brands and we will be harnessing her expertise to drive the business to new levels of success.

“ continues to expand and develop, bringing consumers convenient, high quality cover in a range of products designed to meet their needs.

“This is an exciting time in the growth of the business and this appointment is part of our ongoing investment in building an experienced team of professionals that will continue to help us build on our reputation and deliver a consistently high level of service.”