Legal & General is receiving over 2000 electronic applications a week for its e-Protection Choices package which was launched in April.

e-Protection Choices lets advisers construct a bespoke package of family, personal and mortage protection benefits to match client's needs. Its `store and forward' technology enables advisers to provide a quotation and collect all the client's proposal data offline before going online to submit applications directly to Legal & General.

Protection and Housing Director Graham Newitt said: "e-Protection Choices is still being rolled out to IFAs and our own business partners on a phased basis. To already be receiving such a high number of electronic applications shows that the package of good value products and easy to use technology is what advisers want."

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