Sonny Bono, ex-husband of film star Cher, and Princess Caroline of Monaco are just two of the better known victims of skiing accidents.

But the recent conviction of a man who collided with and killed another skier has heightened insurers' concerns over “piste traffic accidents”.

The case, although it occurred in the US, is seen as the start of a dangerous slippery slope, particularly for British skiers not used to US compensation culture.

Primary Insurance says: “Our European and American counterparts are much more familiar with their legal rights, with claims often running into thousands of pounds.”

Claims for ski liability can include costs such as medical treatment in resort, medication and on-going prescriptions, air lifts, damages for emotional distress and loss of earnings. So the insurer advises skiers to treat any collision as a motor claim and draw a map of their incident to ensure their claim is successful. Primary has helpfully provided an example map above.


The 2025 Insurance Times Awards took place on the evening of Wednesday 3rd December in the iconic Great Room of London’s Grosvenor House.

Hosted by comedian and actor Tom Allen, 34 Gold, 23 Silver and 22 Bronze awards were handed out across an amazing 34 categories recognising brilliance and innovation right across the breadth of UK general insurance.
Many congratulations to all the worthy winners and as always, huge thanks to our sponsors for their support and our judges for their expertise.

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