Hood group smith

Affinity insurance provider, Hood Group, has appointed Sarah Smith to the newly created role of head of residential property.

Smith will be responsible for the leadership and management of the group’s residential property lines of business which includes household, landlords and renters insurance.

She joins Hood from AXA UK where she was development underwriting manager household for the past two years. Her insurance career spans more than 20 years and includes senior underwriting roles at Travelers and Aviva.

“Her wealth of knowledge and experience demonstrates a firm grasp of the profitability drivers in household products as well as a deep understanding of the challenges associated with underwriting and pricing,” said Hood’s commercial director Bruce Reid.

“She has a proven track record of successfully creating ideas, building a strategy and delivering against the plan. I’m confident that she will be an incredibly valuable addition to our team as we look to further develop our proposition for residential property.”