Analysis

Which personal lines products will find sustainable profit in 2026?

By 2025-08-12T07:00:00

Screenshot 2025-08-06 123029

Insurance Times analyses eight major personal lines products to predict where the industry will see profitable growth in 2026 amid cyclical market conditions and macroeconomic headwinds

In a cyclical insurance market, short-term trends may be blurred by political, economic and social forces. Yet, over the long-term, the underlying growth potential of a product can emerge.

Having analysed the forecasts of commercial lines products in the first article of this two part series, Insurance Times now investigates the growth potential of eight major personal lines products to answer the question of where personal lines market participants will find sustainable profit in 2026.

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