The in-app pet insurance policy aims to help cat and dog owners maintain their pets’ health while adding to the fintech’s insurance portfolio

Fintech and challenger bank Revolut has entered the insurtech market with the launch of a new pet insurance proposition.

Available for UK-based cat or dog owners, the subscription-based cover aims to help pet parents better manage vet costs of up to £10,000 per year.

Chiraayu Sethi, Revolut’s product manager for pet insurance, said: “We are delighted to take the first step into yet another business vertical and launch pet insurance.

“We have listened to the feedback from over 150,000 customers on our platform and we are looking forward to welcoming their pets as customers.”

In-app pet insurance

Revolut’s offering provides 24/7 free access to an online vet via FirstVet, as well as immediate help with non-emergency questions about pet health, medical care when abroad and dental accidental injury.

The monthly subscription-based policy can be accessed via Revolut’s app. It is available in three plans – bronze, silver and gold. The plan is not a fixed price - the monthly fee depends on the age, breed, gender and location of the cat or dog.

Customers can submit any claims via the app, as well as view policy documents and access vet support.

In line with its new proposition, the fintech has hired a one-year-old Shiba Inu dog called Sam as its chief pet officer.

Revolut’s existing insurance portfolio includes travel insurance, purchase protection, ticket and missed event cover.