’His leadership capability and deep industry knowledge will be invaluable as we continue to grow,’ says head

Zurich UK has appointed Andy King as head of regional market for the north.

In his new role, King will lead the northern region with a broker‑led, tailored engagement strategy. 

He brings almost 16 years’ experience, having held senior roles across strategic execution, operational delivery and broker engagement at Zurich.

The insurer said the move strengthens its regional leadership team as it continues to invest in growth, service and long‑term broker partnerships.

King said: “Zurich’s focus on investing in people and maintaining five‑star service made the role a really exciting opportunity for me.

“Keeping underwriting decisions in the regions gives our teams the confidence and authority to spend more time supporting brokers, focusing on strong underwriting relationships rather than transactional engagement.”

New underwriters

His appointment comes following Zurich UK’s mid‑market business seeing growth in new business this year.

To support this continued momentum, 15 new underwriters will also be appointed in the coming months.

Morgan Lyons, head of mid‑market at Zurich, said: “I’m delighted to welcome King to my leadership team. His leadership capability and deep industry knowledge will be invaluable as we continue to grow. This appointment, alongside the significant recruitment activity underway, reinforces our commitment to sustainable regional growth built around strong broker relationships.

“Despite a challenging market environment, the continued growth of our mid‑market business underlines the strength of our proposition and the importance of investing in our people.”