Fortis has strengthened its position in the affinity sector with the acquisition of personal lines broker OutRight.

OutRight specialises in delivering intermediated solutions to the UK affinity, brandassurance and broking sectors.

Its product offerings, which are sourced through a panel of insurers, include motor, household and travel insurance.

Fortis chief executive Barry Smith said the deal with Outright would put it in a "very strong position" in the affinity sector.

He said that the company would be looking for opportunities to expand its product offering through OutRight.

Andrew Lee, chief executive of OutRight, said: "Any capital constraints OutRight may have had before can be overcome through this deal.

"We have the capacity now to almost double brokerage commission income, and could potentially go above £25m."

He also said the company will be holding talks with possible outsourcing partners to assist growth.

In July, Fortis told Insurance Times it would target affinity deals on the back of its win of the £50m Age Concern account.

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