’I’m proud and excited to take on this role at a business with more than a century of history,’ says appointee
Family-owned broker TL Dallas has appointed Tim Mortimer as its new chief executive.

Mortimer has taken up the role as fourth generation family member, Polly Staveley, moves into an executive chair position.
Mortimer joined TL Dallas six years ago as commercial managing director and has helped develop the group’s commercial insurance operations, delivering year-on-year organic growth.
TL Dallas said he had been instrumental in strengthening the group’s footprint in Scotland and supporting further growth through the launch of new regional offices and specialist propositions in Lincolnshire.
Staveley said: “Mortimer has really delivered for our business and this is a natural and positive evolution of our leadership structure.
“He was appointed with a view to progressing into this role and he has consistently demonstrated his commitment to TL Dallas, our people and our values.”
Mortimer added: “I’m proud and excited to take on this role at a business with more than a century of history.
”TL Dallas is a rare example of a large, truly independent insurance broker that combines scale with a very personal approach to client service. Our independence, our people and our values are central to what makes us successful and my focus as chief executive will be on building on that strong foundation.”
Staveley focus
Staveley, meanwhile, will focus on strategy, key clients, ambassadorial work and selective acquisitions in her new role.
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She said: “In my new role, I’ll focus on the strategic and ambassadorial aspects of the business, representing TL Dallas across family business, chamber of commerce and international networks, supporting long-standing generational clients and identifying like-minded opportunities that align with our vision and key strengths.
“Continued, well-managed growth is essential to remain competitive in a consolidating broking market and to secure the best outcomes for clients and create progression opportunities for our team.”

His career began in 2019, when he joined a local north London newspaper after graduating from the University of Sheffield with a first-class honours degree in journalism.
He took up the position of deputy news editor at Insurance Times in March 2023, before being promoted to his current role in May 2024.View full Profile
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