Aviva has put its estate agent subsidiary Yourmove up for sale, revealed a report. The profitable network, with 300 branches, is worth an estimated £50m.

Investment banking company Lexicon partners has been appointed to oversee the sale, said the report.

The Yourmove sale is part of a strategic review at Aviva, said the report. It said closure of Hill House Hammond, announced last week was part of the same review.

The estate agency was founded in the late 1980s by General Accident, which was later taken over by CGU, now Aviva. The network also offers financial advice and sells mortgages through its consultants.

The sale of the company, which has been closing branches, would remove the last major UK insurer from the UK estate agency business, concluded the report.

The 2025 Insurance Times Awards took place on the evening of Wednesday 3rd December in the iconic Great Room of London’s Grosvenor House.

Hosted by comedian and actor Tom Allen, 34 Gold, 23 Silver and 22 Bronze awards were handed out across an amazing 34 categories recognising brilliance and innovation right across the breadth of UK general insurance.
Many congratulations to all the worthy winners and as always, huge thanks to our sponsors for their support and our judges for their expertise.