Last week, Backchat experienced the ruthless professionalism of insurers when he was lucky enough to go to the gee-gees at Goodwood with Zurich Financial Services.

The Swiss insurer wooed Backchat with a first-class ticket down to Chichester, a stretch limo from the station, and £20 to bet on the horses.

But by the end of the day, Backchat had managed to blow that money plus a further £50 on a bunch of old nags.

He felt a pang of envy as the good people of Zurich (all experts in good risk selection, obviously) managed to make modest, sensible profits from their bets.


The 2025 Insurance Times Awards took place on the evening of Wednesday 3rd December in the iconic Great Room of London’s Grosvenor House.

Hosted by comedian and actor Tom Allen, 34 Gold, 23 Silver and 22 Bronze awards were handed out across an amazing 34 categories recognising brilliance and innovation right across the breadth of UK general insurance.
Many congratulations to all the worthy winners and as always, huge thanks to our sponsors for their support and our judges for their expertise.

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