Breaking up Aviva: The greatest puzzle in insurance


Amanda Blanc faces a number of challenges as she takes over the helm at Aviva, but none are bigger than the problem of how to deal with the sclerotic UK business’s life and savings arm

After speaking off the record to a dozen analysts, shareholders and Aviva directors, they all point to the biggest problem: the UK protection and savings business is either going backwards or growing at a glacial pace, depending on how you look at it.

Most importantly, however, it’s viewed as going nowhere by large investors.

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