Mutual considering a bid, according to reports

LV= has entered the battle to buy the Co-operative Group’s general insurance business.

In May LV= general insurance managing director John O’Roarke told Insurance Times that the mutual would not be making a bid for the troubled banking group’s GI business because the price tag was too steep.

But according to The Sunday Times, LV= has joined three other suitors for the business.

In May, O’Roarke said the £650m asking price was too high, suggesting it has lowered since the business was first put up for sale.

O’Roarke added: “If there was a renewal rights deal a few in the market might be interested.”

Advent, AnaCap and Catalina have previously been linked to the sale, while Legal & General is reportedly interested in the Co-op’s profitable household insurance book.

The group needs to sell its insurance business to plug a £1.5bn black hole in the balance sheet of its bank.

The 2025 Insurance Times Awards took place on the evening of Wednesday 3rd December in the iconic Great Room of London’s Grosvenor House.

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