Marsh Risk appoints new international affinity leader

Marsh Risk, a subsidiary of Marsh, has appointed Roberto Pinto to the role of international affinity leader, effective 23 February 2026.

The firm said that Pinto will oversee the development of Marsh’s affinity business across its international remit, including in the UK.

Other areas include Asia, Europe, Latin America and the Caribbean, India, the Middle East and North Africa (IMEA) and Pacific.

He will also work closely with clients to “find new ways to capture growth and reduce risk across their affinity insurance portfolios”.

The new appointee said: “As competition to win business and retain talent intensifies, data-led affinity programmes lie at the core of increased customer engagement, greater brand loyalty and workplace satisfaction.

“I look forward to engaging Marsh’s clients and colleagues to deliver market-leading products, while building strong stakeholder relationships across the international affinity marketplace.”

Experience

Pinto’s previous experience includes eight years at Aon, where he worked as president of digital client solutions, and nine years at Willis, working as the firm’s affinity chief executive.

His new role will be based in London and will see him report directly to Flavio Piccolomini, chief executive at Marsh International.

Piccolomini said: “Pinto brings a wealth of international leadership experience to Marsh’s affinity business. He successfully managed large-scale portfolios across Europe, IMEA, Asia, the Pacific and Latin America, and executed major strategic acquisitions and business expansion.

“His global perspective, combined with a strong focus on innovation, growth mindset and team-focused leadership, will be invaluable as we continue growing affinity’s critical role at Marsh.”