Proposition backed by Norwich Union, Zurich and Allianz

Select & Protect has launched an enhanced point of sale platform in an attempt to widen access to brokers and consumers.

Brand named 'Elements', brokers will be able to offer like-for-like quotes on a single, common policy wording, underwritten by three blue-chip insurers: Norwich Union, Allianz and Zurich.

This development follows the launch of the company's new website last week, and is part of a major rebranding push.

Elements is based on Select & Protect’s four-star rated Defaqto contents policy, Median. The multiple insurer proposition allows for brokers to operate through one trading platform, Sprite2. The facility will be available in both on and offline environments.

The company claimed that Elements would "fundamentally change" the company's approach to the intermediary market and in turn, to the way intermediaries can sell GI. Select & Protect currently has 5,500 intermediaries on its books, a figure which it intends to double.

Bruce Reid, Select & Protect’s Managing Director said:
"Elements is our most comprehensive but easy to use and sell product yet. It blends both broker needs with the expectations of the customer to deliver a market leading, price-value solution."

He added: "It is the culmination of intensive consultation between Select & Protect and its broker community. The overwhelming responses from brokers were centred on simplicity of the buying process, customer choice and price sensitivity. We believe that Elements ticks all those 'must have' boxes and more."